Why You’re Losing Customers: The 90-Day Rule

In the fast-paced, automated world of modern business, we often underestimate the power of simple human interactions. The reality is, whether you’re a startup hustling for every customer or an established brand, a lack of human connection can cost you. In 90 days, your customer could become someone else’s customer. Don’t let more than 60…

5 Reasons Why You Might NOT Want to Work From Home

Remote work is never going away. Owners, executives, contractors, and freelancers have had an element of remote work for decades. Over the years, though, and especially brought on by the COVID pandemic, remote work has transitioned from a convenience to a cornerstone of modern professional culture. However, working from home isn’t suited for everyone. It…

The Misconception of Self-Improvement

We’ve all heard the phrase, “Knowledge is power.” It’s been echoed throughout the hallways of academia, whispered in the huddles of businesses, and frequently typed in online self-improvement groups. The desire to learn, to know, and to conquer the unknown has been branded as the golden ticket to success by just about every leader in…

Why Every Professional Needs a Personal Website

Let’s face it. The internet has transformed how we interact, connect, and share our knowledge. If you’re not putting yourself out there with a personal brand, you might as well be invisible. While social media platforms have become some of the most popular marketing channels for brands to establish their online presence, they are inherently…